Master Persuasion Psychology – Online - It can be difficult to persuade people to adopt the opinion you’d like them to have. Maybe you’re a marketer trying to convince people that your product is right for them. Maybe you’re an activist trying to convince people to conserve water. Whatever your persuasion goals might be, this course will show you how to be smart about influencing other people’s opinions. Using Persuasion Science to its Full Potential Everything in this course is rooted in tested persuasion strategies. I’m not just making things up like a lot of persuasion “gurus.” You’ll learn practical tips taken from rigorous research in psychological science, and you’ll discover when those strategies will be most effective.